Dell Confirms Entrance into Smartphones

Dell has confirmed plans to enter the smartphone business and announced partnerships with two of the world’s largest mobile operators.

Dell plans to distribute its new Mini 3 smartphones through China Mobile, said to be the largest telecommunications company in the world with more than 500 million customers, and Claro, which serves more than 42 million people in Brazil as part of the America Movil network.

Entry into the smartphone category reflects Dell’s continued expansion into mobile internet products and services through value-added relationships with leading operators.

"Our entry into the smartphone category is a logical extension of Dell’s consumer product evolution over the past two years,” said Ron Garriques, President, Dell Global Consumer Group. "We are developing smaller and smarter mobile products that enable our customers to take their internet experience out of the home and do the things they want to do whenever and wherever they want."

"This signals an important milestone in the long term partnership between China Mobile and Dell,” said a China Mobile spokesperson. "We are excited for Dell to be among the first manufacturers to introduce new technology based on the OPhone platform. We look forward to working with Dell as it brings innovative new products and services to add value to our customers’ lives.”

"As a leading innovation company in Brazil, Claro is proud of being the first wireless carrier in the world offering the 3G version of Dell’s smartphone. This confirms the Brazilian market strength and Claro as a leading actor in introducing new technology products and services to the country”, said João Cox, President for Claro.

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