Nepcon Begins Exploring West China Market From Chengdu

Reed Exhibitions announces that Nepcon, one of largest trade shows in the surface mount technology and electronics manufacturing industry in China, will begin exploring the West China market and will be held in Chengdu beginning in 2010. This is part of an expansion strategy by Reed, which is looking to develop the central and Western China markets. Nepcon West China 2010 will be held at Century Town Chengdu’s new International Conference & Exhibition Center from June 22 -24.

On December 7, Reed Exhibitions and Chengdu Municipal Government held a cooperation agreement signing ceremony at the Chengdu Jinjiang Hotel. The attendees included Ge Honglin, Mayor of Chengdu Municipal Government; Wang Zhonglin, Deputy Mayor; Preecha S Chen, President of Reed Exhibitions Greater China; Sun Gang, Senior Vice President of Reed Exhibitions Greater China and Josephine Lee, Vice President of Reed Exhibitions Group, East China.

Wang Zhonglin, and Preecha S Chen spoke at the ceremony. Chen and Chen Lin, the Head of the Chengdu Conference and Exhibition Industry Development Office and Administrative Vice Chairman of Chengdu Trade Promotion Committee ratified the cooperation agreement. The agreement will see Nepcon West China become a permanent fixture in Chengdu, run by Reed Exhibitions Group.

The launch of Nepcon in Chengdu means that Reed Exhibitions will bring an excellent, home-grown brand into the middle and Western regions of China for the first time. During the signing ceremony, Preecha S Chen said that a growing number of foreign microelectronics equipment and technology suppliers had shifted their focus to this region because of the increasing demand for this type of equipment and technology in Western China. As the capital of Sichuan Province, Chengdu has attracted many internationally renowned enterprises that invest in and build electronics manufacturing bases, and seek to work with local enterprises in Sichuan. Such companies include Intel and Huawei Technology.

Chen added that Nepcon West China will be an exceptional showcase for the electronics manufacturing industry in central and Western China. It also will provide leading global exhibitors with an opportunity to display their products and technologies in this region and help companies in central and Western China to improve their competitiveness, source potential suppliers and keep up-to-date with the latest market information.

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